CalMac ← Back to the portfolio

  • In →
  • Print

“You’ve booked how many posters? Seventeen? In a row?” came the cries from our creatives. But they soon turned it to their advantage. ‘I Spy’ was an engaging series of posters with a strong message. You see more on a CalMac ferry. It saw us into Campaign BIG, anyway.

CalMac
CalMac